Starbucks SCO: Communicating Complexity

Starbucks Supply Chain Operations (SCO) needed to deliver a comprehensive message to all levels of their organization.

The Challenge

Create a day long event to deliver a complex and detailed portfolio of information in a fashion that keeps attendees mentally engaged throughout the day long event and provides feedback on how well the message is registering with attendees.

The Solution

Interplay helped break down the SCO message into modules for which each had a set of games and activities custom built for it.

The Result

Kept a diverse audience engaged throughout the day long event while continually confirming the message was getting through.